NEW YORK (AP) — By no means say by no means… once more? In July, Justin Bieber stunned followers by releasing his seventh studio album, “Swag,” hours after he teased it on billboards and social media posts. It seems, he wasn’t finished but. On Thursday morning, Bieber shared that “Swag II” will arrive on Friday.
The popstar posted the discharge’s paintings on Instagram — a pale pink background with the textual content “Swag II” featured within the middle. It contrasts with the duvet of “Swag,” which additionally featured solely the album’s title, however on a black background.
Bieber additionally shared a picture of himself, his spouse mannequin Hailey Bieber (nee Baldwin), and their toddler son, Jack Blues Bieber.
“Swag II Tonight Midnight,” he wrote within the caption.
As a result of it’s one more shock drop, little is thought in regards to the forthcoming launch. The identical was true of “Swag.” That album, across 21 tracks, explored themes of love, life and fatherhood. Some of the strongest songs include “Daisies,” Bieber’s slow-burn alt-R&B carried out atop lo-fi guitar, “Go Baby,” a celebration of his spouse and “Devotion,” which options rising R&B voice Dijon.
Earlier than “Swag II” and “Swag,” Bieber hadn’t launched a brand new album since 2021’s “Justice.”
And in 2023, Bieber bought the rights to his music — all six of his albums, together with hits like “Sorry” and “Baby” — to Hipgnosis, a U.Ok-based music funding firm. The deal’s monetary particulars weren’t disclosed.
