STOCKHOLM (AP) — The seventh season of Swedish sluggish TV hit “The Great Moose Migration” ended Sunday evening after 20 days of 24-hour reside protection.
The present, referred to as “Den stora älgvandringen” in Swedish, started in 2019 with practically 1,000,000 individuals watching. In 2024, the manufacturing hit 9 million viewers on SVT Play, the streaming platform for nationwide broadcaster SVT.
By 10 p.m. native time (2000GMT) Sunday, the top of the manufacturing, the livestream’s distant cameras had captured 70 moose swimming throughout the Ångerman River, some 300 kilometers (187 miles) northwest of Stockholm, within the annual spring migration towards summer season grazing pastures.
This system kicked off April 15, every week forward of schedule as a consequence of heat climate and early moose motion.
Johan Erhag, SVT’s venture supervisor for “The Great Moose Migration,” mentioned this yr’s crew could have produced 478 hours of footage — “which we are very satisfied with,” he wrote in an e mail to The Related Press Saturday night.
Figures for this yr’s viewers weren’t instantly obtainable, however Erhag mentioned roughly 30% of the viewers tuned in from outdoors Sweden. The 2025 manufacturing attracted worldwide headlines from the New York Instances, CNN, Sky Information and France 24, amongst others, following an AP story that printed April 15.
“I think AP has been a key for the success around the world this year, absolutely,” Erhag wrote hours earlier than the ultimate footage aired on Sunday evening.
This system will return to SVT subsequent spring for its eighth season.
“The Great Moose Migration” is a part of a development that started in 2009 with Norwegian public broadcaster NRK’s minute-by-minute airing of a seven-hour prepare journey throughout the southern a part of the nation.
The sluggish TV model of programming has unfold, with productions in the UK, China and elsewhere. The central Dutch metropolis of Utrecht, for instance, put in a “ fish doorbell ” on a river lock that lets livestream viewers alert authorities to fish being held up as they migrate to spawning grounds.